Includes navigation links and user settings
How to innovate successful brands in growing economies
Course•By Peter Wennström
Led by our expert consultants for organisations that want to create alignment among all vital functions by establishing a co-innovation toolbox.
Your guide to the ultimate FourFactors® that influence every purchase decision your consumer take. Learn how to develop and analyze a successful concept.
A step-by-step framework for developing a successful brand positioning. Learn how to develop a brand innovation roadmap.